SoCal Approach
Research and Marketing
Driven by Data
We believe that creating desire is the most important job of any marketer and that every solution starts with insights. We unearth insights to understand consumer behavior and use them to deliver the right message to the right audience in the right place at the right time.
Meet Our Clients.
From startups to Fortune 100 companies, we take our experience working with the world’s most well-known brands and apply that knowledge to your advantage.
SoCal’s 4D Process
Discover
We learn what consumers desire in order to understand which branding, messaging, and marketing channels your intended audience will respond to.
Develop
Using these insights, we create a branding, assets, messaging, & marketing plan to ensure we reach the right consumers.
Deploy
We promote and market the brand using paid, owned, and earned media channels to ensure an integrated marketing approach.
Determine
We track and measure return on investment and enthusiasm, course correct as needed, and redeploy to ensure effectiveness.